Digital Marketing Services for Lawyers and Attorneys​


When someone is in legal trouble, you can help them navigate their way through the system. No matter which field of law your practice specializes in, you are a pro at what you do and now you’re ready to help even more clients. But before you can do that, you need them to contact you.

Unfortunately, with so many lawyers and attorneys in your area, it can be hard to stand out from your competitors and get noticed online. That’s where Best of the Web comes in. We have the digital marketing knowledge and experience you need to help you grow your practice.

Best of the Web Online Marketing Services

With so many digital marketing companies out there, why should you work with Best of the Web? Well, we have the expertise you are looking for with proven results in the legal industry.

Best of the Web first launched in 1994 and since then we’ve helped over 16 million attorneys, lawyers, and professionals in other industries improve their online presence. With decades of experience behind us, we know what works and what doesn’t.

Instead of wasting your time and money on unproven digital marketing techniques, we’ll help you focus on what really makes a difference. The services we offer and recommend will generate leads, boost your traffic, and ultimately improve your bottom line.

Digital Marketing Services

Leads, SEO, Directory Marketing, and Reputation Management

Lawyer Website

Cost effective & powerful websites, domains, and web hosting

Trust Seal

Verified trust seals and badges to give your prospects confidence

Digital Marketing Services for Attorneys and Lawyers

Before a new client connects with you, they’re going to do some online research. As they search the internet, they’ll read reviews, visit websites, and try to get a better feel for your law firm. 

Without an optimized web presence, these clients won’t call you. Instead, they’ll contact another practice in your area, and decide to take their case there. 

To help you rise above the competition so you get more clients, Best of the Web offers the following marketing services for attorneys and lawyers.

directory marketing

Directory Marketing

When someone in your area searches for the type of legal help you provide, are they going to see your practice at the top of the results? Or do they have to scroll through dozens of your competitors to find you?

Directory marketing can help improve your visibility on internet searches. And, Best of the Web is the internet’s oldest directory, so it’s the one you want to submit your information to.

Since we have real people review every single business that applies, our directory has a trust factor that can’t be beat. People know that the businesses we include are legitimate, which means being listed in it can help boost your online reputation and give potential clients the assurance they need to pick up the phone and call you.

Lead Generation for Lawyers

Getting listed in an online directory will give you a small bump in results. But, it isn’t enough to bring loads of qualified leads to your website. That’s why we offer lead generation services for lawyers and attorneys.

With Best of the Web’s help, the clients who need your legal expertise will be able to find you online. And when the right people land on your website, they’re going to like what they see and be eager to connect with your firm.

lead generation
search engine optimization

SEO Services for Attorneys

Search Engine Optimization (SEO) is key to driving traffic to your website. If your current SEO strategy isn’t working, it’s time to let Best of the Web help.

From our years of experience, we know what keywords people are typing into Google when they’re looking for legal representation. With this knowledge, we can help you plan an SEO strategy that’ll deliver results.

As you begin to move up in the search engine results, you’ll see a boost to your website traffic. And as your traffic increases, you’ll notice more people getting in touch.

Local SEO for Lawyers and Attorneys

With so many lawyers and attorneys to choose from, your potential clients have lots of options. But out of all the practices in your area, you want them to choose you. That’s why it’s so important to position yourself competitively online through a local SEO strategy.

Then when someone types, “Best [type of practice] lawyer in [area]” into Google, they’ll see your law firm first. And they’ll be more likely to check out your website.

Best of the Web knows just what strategies to employ to make this happen. Best of all, we know how to do it using current SEO guidelines. That way you don’t end up flagged as spam online. Instead, you’ll see a steady stream of potential clients in your area making their way onto your website.

local search engine marketing
Online Reviews

Reputation and Review Management for Attorneys and Lawyers

Before potential clients ask you to represent them, they’re going to read your online reviews. This way, they can see what your former clients have to say about you and your firm.

If the majority of the reviews they find are positive, they’re more likely to reach out. But, if you have a string of negative reviews, people are going to find a different lawyer to work with.

If your online reputation needs some adjustment, Best of the Web knows what to do. We can track down reviews that accurately reflect your practice and give people the confidence they need to work with you.

Lawyer Website

Your website should position you as an expert in your field of law. It should tell potential clients who you serve and why they should work with you. In addition to doing all of this, your website also needs to look professional. If it doesn’t, people are going to quickly be looking for the ‘X’ to close out so they can try a different site.

Whether you need a brand new website, or have one that needs work, Best of the Web can help. We know what your clients are looking for online, and can make sure your website delivers that information for them.

Another way we help lawyers keep their websites fresh is through blog content. Publishing new articles on a regular basis can help bring more traffic to your site, and help you rank in the search engines. An active blog also provides education for your visitors, and can help you stand apart from your competitors.

Best of the Web has a team of experienced writers ready to produce this content for you. We can write a post defining common legal terms, create a guide about each of your primary areas of practice, and more.

Trust Seal

When people click onto your website do they feel safe? Or do they worry that they’ve come across a scam that’ll charge them a ton of money without producing the legal results they’re hoping for?

You want your website to show potential clients that you’re a trustworthy practice. That way they have peace of mind as they explore your website and give you a call. One simple way to let visitors know you’re a safe and secure website is to display a trust seal.

Best of the Web makes this a simple process for you. After you apply for a trust badge, we verify your company. If you qualify, we have easy-to-follow directions to get the seal onto your website.

Our Power Is In The Numbers

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Let Best of the Web Take Care of the Digital Marketing for Your Law Firm

You know how to help your clients present their case and win in court. And we know which digital marketing strategies work for attorneys and lawyers.

When we combine our expertise and work together, we can both focus on what we do best. While we work on your website and help you get more clients, you can stop worrying about digital marketing, and get back to practicing law.

If you’re ready to learn more about the digital marketing services we offer to attorneys and lawyers, contact Best of the Web today.

Request A Quote Today